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Stacey Smith |
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Robin P. Schell
Senior Counsel & Partner
(603) 770-3607
rschell@ jjwpr.com
Stacey Smith
Senior Counsel & Partner
(603) 205-6302
ssmith@jjwpr.com
Main Office
(603)-964-6302
Stacey Smith, APR, Fellow PRSA
Since joining the firm in 1981, Stacey Smith has helped clients with her counseling expertise in crisis planning and problem solving, facilitation and training, developing public relations and marketing plans, and organizational dynamics and development. Stacey has particular expertise in research, specifically, problem analysis and methodology design. She has also worked with a number of clients on the issues and strategies surrounding organizational development.
Stacey graduated from the University of Tennessee with a B.S. in Communication and received an MS in Management, specializing in Organization Behavior from Antioch New England Graduate School. She has also served as an instructor in public relations at New England College and at Antioch New England Graduate School.
In addition to the specialties stated above Stacey also has particular expertise in the following areas:
- Strategic long-range planning
- Facilitation and training
- Employee motivation and development
- Organization and product naming
Noteworthy Professional Activities
- Jack Felton Medal for Lifetime Achievement Award Given by Institute for Public Relations 2023
- Member, Institute for PR Measurement Commission (IPR MC) 2015-2021
- Member IPRRC Advisory Board, 2014-
- PRSA Educator's Academy, Member
- PRSA Employee Communications Section, Member
- American Association for Public Opinion Research (AAPOR)
- National School Public Relations Association (NSPRA) member
- Board member, Social Services Section, Public Relations Society of America, 1985-87, 1995-97
- Assembly Delegate to National PRSA 1991-1993
- President, Yankee Chapter PRSA, 1989-90
- Membership Chairman and Board Member, Yankee Chapter, 1987-88
- Program Committee Chairman, Yankee Chapter, 1986-87
- Chapter Representative to Task Force on Demonstrating Professionalism, 1986
- Listed in Who's Who in the East
Public Service
- Board member, A Safe Place, Portsmouth, NH, 1991-1994
- Present Board chair, Portsmouth Children's Museum 1998-1999, Board member 1996-2003
Writings & Publications
- "Hiring A Public Relations Firm", Business Expert Press, 2015
- PR Practices Case Studies Text; 8th Ed. Pearson
- Editor, "Best of Pat Jackson in pr reporter," PR Publishing Company, 2003; available from prpublishing@prpublishing.com.
- "Opinion Leaders and Dipstick Research," NSPRA Conference, 2002
- "Behavioral Underpinnings; Key to Achieve Change," PRSA National Conference, Atlanta, GA, October 2001
- "Behavioral Public Relations Research," NSPRA Conference 2001
- "Organization Development and Public Relations," PRSA Conference, 1989
- "Strategy and Planning Models," Yankee Chapter, PRSA 1987
- Associate Editor, pr reporter
- Contributor, Public Relations Practice, Managerial Case Studies and Problems, Center & Jackson
- Editor, Improving Productivity (1982)